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TXU ENERGY “REWARD PROGRAM LOYALTY CARE” WITH SELF MAILER
Challenge: Our client asked us to develop a self-mailer to introducing TXU energy Rewards + program and to show appreciation to their customers.
Solution: We designed the self-mailer with a match-affixed card that was 100% machine-able. We printed, inkjet and mailed a personalize card. The card was matched and affixed to the mailer applying the certification label and was able to fugitive glue the card to the piece all in one pass.
Benefit: The mailer was efficiently and economically produced saving the client printing and postage cost via our innovative production process while providing the receiver with a loyalty card they could keep for future use.